Off Beat News

DRIVEARABIA EXEED UAE DUBAI MARATHON 2024

EXEED – Official Car Sponsor of Dubai Marathon 2024

Dubai Marathon EXEED-ed the limit as 12,000 runners participated in the 23rd edition of the iconic event. EXEED by Al Ghurair, the renowned premium vehicle brand represented by AG Auto in the UAE, triumphed in its role as the Official Car Sponsor, providing 22 EXEED SUVs including 10 TXL and 10 RX EXEED SUVs as support fleet and two timing cars to facilitate the organisation and infrastructure needs of the marathon.

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Michelin EV Track Day & Pilot Sport 4-S

Michelin EV Track Day & Pilot Sport 4-S

Michelin’s EV Track Day, held on November 28 at the Dubai Autodrome, showcased the latest in electric vehicle (EV) technology and the exceptional performance of Michelin tyres. Visitors witnessed firsthand the impulse force, incredible acceleration, and superior grip delivered by a number of Michelin tyres on the track.

Participants had the unique opportunity to enjoy open track driving with Grade A instructors and test the Michelin Pilot Sport 4 S tyres that have been designed with an exceptional dry/wet grip for high-performance and outstanding steering control. The tyre is also equipped with acoustic technology for reduced noise and enhanced ride comfort.

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Subscription for Cars - Subscribe ME

Subscription for Cars – Subscribe ME

In the dynamic realm of technology, businesses must consistently outpace the competition and adapt to an ever-shifting environment, as progressive services emerge and evolve, becoming integral catalysts in driving regional innovation and upholding international best practices, exemplifying the potential to revolutionise industries and unleash unprecedented growth opportunities.

In fact, technology has transformed the business landscape, empowering smaller operations to compete on equal footing. These enterprises are carving out competitive advantages in today’s dynamic economy by harnessing diverse technological tools, from servers to mobile devices. Business owners must integrate technology into their strategic planning, allowing seamless adoption and future growth.

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Royal Enfield's Official Store Opens in Dubai in Partnership with AWRostamani

Royal Enfield’s Official Store Opens in Dubai in Partnership with AWRostamani

Royal Enfield, global leader in the midsize motorcycle segment (250cc – 750cc), today announced plans to further strengthen its presence in the Middle East and Africa region with the appointment of AW Rostamani Group as its official distribution partner for the UAE region. With the newly formed alliance Royal Enfield will further widen its presence in the UAE. AW Rostamani Group today inaugurated its first Royal Enfield store at Umm Suqeim St. Dubai. Speaking about the partnership with AW Rostamani Group, Yadvinder Singh Guleria, CCO of Royal Enfield, said, “We have been focused on growing the midsize motorcycle segment in the middle eastern markets for almost a decade now.

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Red Bull F1 car plays UAE national anthem with engine revs (video)

Red Bull F1 car plays UAE national anthem with engine revs (video)


Red Bull Racing’s Sebastian Vettel may have predictably lost this year’s Formula 1 championship to Mercedes-AMG as Lewis Hamilton finished off the Abu Dhabi Grand Prix in first place, but the team is still up to their usual public hijinks. Late last week, a Red Bull F1 race-car played the UAE national anthem using its computer-controlled engine revs during the Infiniti F1 Showrun at SkyDive Dubai, as seen in this video by Karage TV.

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Eye lashes to dress up your car

Eye lashes to dress up your car


Feel like dressing up your car? According to an ad in a UAE group-buying site, you can now give some pretty eyes to your vehicle by purchasing eye-lashes heavily-loaded with thick eyeliners. Stick them on to your headlights, and voila! You now have an ‘eye-catching’ car.

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Hyundai Elantra Coupe makes The Walking Dead appearance

Hyundai Elantra Coupe makes The Walking Dead appearance


If you keep track of good TV, you might have caught The Walking Dead series, a gritty realistic take on the zombie apocalypse theme. Few of you would realise though that the show is actually based on a comic book series. The 100th issue of the comics was just commemorated with this Hyundai Elantra Coupe Zombie Survival Machine.

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