ras al khaimah

Hertz UAE launches new website

Hertz UAE has launched a refreshed website, hertzuae.com, designed to engage all its customers in a visual message that will further reinforce the market leading fleet management company as a customer centric organization.

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Hertz UAE posts impressive H1 growth

Hertz UAE today announced the company has recorded impressive growth in the first half of this year. The Al-Futtaim group company posted an impressive 12 percent growth in its inventory at a time when the car rental sector scaled back on their stock. Hertz UAE will be investing in 4000 new cars by the end of this year from leading auto manufacturers thereby ensuring its fleet has the latest models, are safe and reliable while also enhancing its reputation as the market leading car rental company.

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Arabian Automobiles Nissan ‘Unbeatable 5’ Campaign Launched

In an ill-conceived advertising campaign that is already drawing flak from our readers, Arabian Automobiles, part of the AW Rostamani Group has launched its “Unbeatable 5” offer. Arabian Automobiles is the exclusive dealer for Nissan, Infiniti and Renault in Dubai, Sharjah, Ajman, Ras Al Khaimah and Umm Al Quwain.

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So we got a 2010 Lexus RX350

So we got a 2010 Lexus RX350


We first got wind of the 2010 Lexus RX’s imminent launch when I and my PR buddy did the rounds of ad agencies a few months ago, trying to get advertisements for this website. At the time, Toyota UAE’s ad agency said they will not give us their upcoming Lexus RX ads because they only wanted to target women, and apparently we don’t have enough women visiting this site. A month later, we see ads for the RX all over MBC Action, AutoMiddleEast, Car ME and every other possible men’s media. While we were flat-out rejected for the ad campaign for flimsy reasons,

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